Digging deep, keeping it positive, and creating opportunities.
We’ll work to define and frame your story.
We’ll work with your existing research - or conduct research of our own - to draw out the most compelling, clear-eyed story we can tell about your mission and the lives that are impacted. We’ll create connections, we’ll discover obstacles - and how to overcome them - and we’ll open new lines of communication (or refresh dormant ones). Whether the need is for a clearly defined strategic direction, a highly targeted creative execution, or a specific project that falls somewhere in between, we’ll work alongside you to achieve the greatest possible impact.
We’ll use evocative images and strong, narrative copy to create powerful emotional connections - to focus on the successes you’ve achieved thus far and the importance of continuing your vital work. Doing so helps create positive associations - ones born from the heart as opposed to from a place of guilt - and sets us on the road towards building deep, long-term relationships.
We know how to motivate people to act - to encourage them to do a specific thing, at a specific moment in time. Using proper messaging and storytelling as the foundation, we’ll incorporate 25+ years of response marketing knowledge and successes towards increasing donor commitment, improving upon recurring donations, engaging communities, and serving the greater good.